FontDiscovery 🖼️ 85: A Quick Guide on How to Choose Colors For Branding
Plus: Colors in Art History
Hey Everyone👋
Hope you had a wonderful weekend!
I mostly worked on Typogram’s editable icons this past weekend, so it was a pretty busy weekend.
Lately, I have also been receiving many questions about how to choose colors. So I thought it might be a good idea to share this past post about colors in art history and choosing brand colors. My co-founder has been working on posts about how to name a business. If you are looking for clever ideas for naming, check out these naming methods. ⭐
Colors in Art History
Color is one of the essential elements in art and design. Throughout history, it has been used to depict emotions, delight audiences, and change how we see the world. Artist Pablo Picasso used different colors intentionally and exclusively to express feelings. Painter Paul Cezanne led the Post-Impressionist art movement by reinventing how color is used in landscape paintings.
img: Paul Cezanne’s impressionist landscape paintings had a revolutionary way of using color. Source: wikipedia
The full post used to be live here on this page, but I have since moved it to its new home on Typogram’s FontDiscovery archive, read the full article here