Welcome to Typogram’s FontDiscovery newsletter, written by your resident font and design nerd, Hua, and edited by Wenting. If you enjoyed this post, you can get our fonts and design tips weekly by subscribing below!

Hi Everyone 👋

Hope you had a restful weekend!

First, Thanks for all the nice comments on the last post! I’m glad you liked it. if you have any further ideas and suggestions about the branding series or anything else you would like me to write about, please feel free to comment or drop me an email anytime!

The past week has been crazy for me. As I have told you previously, my co-founder and I are working towards a launch for our app. We are inching closer every day and I’m really proud of the progress we are making. Here is a little sneak peek 🙈.

wentin @DesignJokes

#buildinpublic for @typogramco's launch I have been working hard on @typogramco's icon swap feature for logo design. Here is a sneak peek - user can select a part of logo and swap with an icon. The icon can be modified with a slider for easy editing. #indiehackers

March 3rd 2022

2 Retweets7 Likes

In This Issue…

• Fonts: Spectral

• Design idea: Cognitive Bias Directory

• Color Inspiration: One More Snow

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Font of the Week 

About Spectral

Spectral is one of my favorite serif fonts on Google Fonts. It is calligraphic and natural, and it has a slightly more “brushy” look than the serifs we have featured, like EB Garamond and Comourant Garamond. This modern look results from less stroke contrast, which also makes Spectral more favorable for screen reading.

Font Detail

• Nine weights in regular and italic styles

• Variable version

• Large, triangle-like serifs without bracketing

Specific Usage Tips 

How to use Spectral for logo?

Due to less contrast in strokes, Spectral has a human touch and a modern tone. Its visual details around the serif (no bracketing) give it an inviting feel without sacrificing the typical elegance and class that come with serifs. Spectral is perfect for a traditional theme project but appears modernized and updated.

How to use Spectral for marketing and branding?

Spectral is great for text-rich screen-based projects such as blogs and ebooks. It can pair with a Slab serif like Zilla Slab or a sans serif like Noto.

Design Idea of the Week

Cognitive Bias Directory

This week I stumbled upon this Wikipedia page about cognitive bias. This page list 188 Wikipedia pages about cognitive biases, grouped into categories, and rendered as a radial diagram. Each list item also links to their corresponding Wikipedia page.

Color Inspiration

One More Snow

Check out this cool-color color theme for your creative projects!

Lake #33AAFF | Steel #738BA3 | Silver Lining #CED8E5 | Noir #383639

Jargon Buster

Line-Height

The space between two baselines of text.

Want more? check out the jargon buster glossary page.

Creative Prompt 

Create something with Spectral! 

Thank you

…for reading and hanging out here this week! Spectral is available here.